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The Google analytics reporting tells us how many visitors are coming to the site, what search engines are being used, what keywords are being used, and what pages are viewed the most. We can also track conversions for sales and for forms that are filled out.
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This report is updated according to the plan that is purchased, but is used to show our clients how the keywords are moving up or down in the search engines. For the 20 Keyword plan, the client would see a report showing all 60 positions and where the client’s site ranks for those keywords in the major search engines.
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